All emails collected
in the course of our web site operation are used for the express
purpose of bringing joy and fun to young children and adults that
want to celebrate a lost tooth experience.
The Tooth Fairy collects children’s
email addresses from adults who purchase from the Tooth Fairyland
Store. The Tooth Fairy
uses these addresses to provide a one-time only contact with the
child from the Tooth Fairy. Any child’s email address collected
in this fashion is destroyed after this one time use.
The Tooth Fairy does not knowingly
collect personal information from children under the age of 13. If we learn that we have
collected personal information on a child under the age of 13, we
will delete that data from our systems. We encourage
parents and guardians to go online with their children. Here are
a few tips to help make a child's online experience safer:
- Teach children never to give personal information (such as name,
address, phone number, school, etc.) unless supervised by a parent
or responsible adult.
- Know the sites your children are visiting and which sites are
- Look for web site privacy policies. Know
how your child's information is treated.
Please visit the FTC's web site for
more tips on protecting children's privacy online.
Our web site may provide links to other
third-party web sites which are outside our control and not covered
by this policy. We encourage you to review the privacy policies posted
on these (and all) sites
Tell-a-Friend or Family Emails
use ask the Tooth Fairy to tell a friend or family about your child’s
lost tooth, you will be asked to provide your name, email address
and your friend or family’s email address.
We use your name and email address only to let your friend know who
sent the email. We use the friend's email address for purposes of
sharing news about the lost tooth and directing them to the Tooth
Fairyland web site. We do not collect or retain any of the
information provided by you when you use this referral service in
our database or any other place and do not use it for any other purpose.
or aggregated information is information that cannot be associated
with or traced back to a specific person. When you browse our web
site, for example, we do not collect any personally identifiable
information about you, but we do gather information about the number
of people who are viewing each page so that we can learn what features
are the most popular. We also use this data, both aggregated and
personally identifiable, to personalize and enhance your onsite experience
by displaying content and marketing messages we believe will be of
interest to you. We disclose aggregated information about our web
sites to third parties.
Cookies and Other Tracking Methods
are small pieces of information stored on your hard drive, not on
Note: Tooth Fairyland
may place advertising and/or links on our sites that originate
from outside advertisers. In some cases, if you click on or view
these ads, a cookie may be assigned by the advertisers. Tooth
Fairyland does not control these cookies nor is it responsible
for any marketing or other use of your name by the advertisers.
We encourage you to investigate and ask questions before disclosing
information to third parties.
Why Does Tooth Fairyland Collect
Tooth Fairyland collects personal information
for the following reasons:
- To ensure that we have your correct contact
information in order to provide you with the products or services
you have requested, send correspondence, solicit your opinion
on our products and services, process payments and make promotional
offers for products similar to the ones you have already ordered
and that we believe will be of interest to you
- To gain an understanding of your interests
so that we can develop better products and services for you
- To properly investigate and respond to any
complaints about our products or services
- To determine customer eligibility for our
products and services
What Kind of Personal Information Does
Tooth Fairyland Disclose, to Whom and Why?
- To Third Parties To Perform Processing and Other Specialized
At times, Tooth Fairyland may use outside organizations to perform specialized
services such as payment processing and the provision of various marketing
services, including, but not limited to list processing. These service
providers are only given the information needed to perform those services
and they are bound contractually to protect the privacy and security
of your information and to limit the use of your information to the service
- To Third Parties in the Event of Legal Reasons:
We advise you that we may have to disclose personal information to the government
or other legal or regulatory authorities if so ordered by a court of law
or for other legal reasons.
- To a Third Party in the Event ToothFairyLand
Is for Sale or Is Sold:
If Tooth Fairyland was ever for sale, prospective buyers
would need to have access to customer lists and various
databases as part of the due diligence process. In this
event, Tooth Fairyland would only provide such access under
terms of a strict confidentiality agreement.
As well, in the event Tooth Fairyland
was ever sold, your personal information would be transferred to
the purchasing company so that the purposes behind collecting your
personal information outlined above could continue to be maintained.
Tooth Fairyland® is a registered
trademark of Toothfairyland.com, Inc..
Making a Magic Moment a Magic
Memory® is a registered trademark
of Toothfairyland.com, Inc.
The Legend of the Tooth Fairy
and all website content may not be copied, distributed or re-used
in any fashion without the express written permission of